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Zimbabwe recorded a 16% rise in tourist arrivals during the first quarter of the year with 450,572 tourists visiting the destination, as per the Zimbabwe Tourism Authority (ZTA).
The African region witnessed a similar surge in tourist arrivals at the same time last year, recording an 11% rise from 343,644 to 380,790 arrivals.
According to ZTA, European arrivals into Zimbabwe rose by 28% to 27,433 from 21,496 in 2015. The major European countries included Benelux, France, Germany, Spain, and Austria. Tourist arrivals from the Americas increased by 120% in the first quarter of 2016 which had 22,620 compared to 10,294 arrivals in 2014. This impressive growth was buoyed by the United States, Zimbabwe’s biggest market in this region. Visitors from the United States rose by a massive 117% to 19,475 in 2016 compared to 8,972 in 2015. The report also indicated that arrivals from Asia increased by 157% to 14,004 in 2016 from 5441 in 2015.
Source: travelnewsdigest.in
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