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On the heels of the success of these programs, NYC & Company announced the first-ever NYC Attractions Week. The organisation is also expanding its ‘See Your City,’ ‘See it for yourself’ and ‘Official NYC Family Ambassador’ campaigns to further encourage travel in 2017. The city welcomed an all-time record 60.3 million visitors by 2016 end, surpassing the 60 million visitor milestone for the first time ever.
Fred Dixon, NYC & Company’s President and CEO, said, The appeal of the ‘New’ New York alongside our classic attractions continues to draw travellers from every corner of the globe. We invite visitors and locals to take advantage of all the nonstop and affordable NYC experiences on offer this winter as well as the opportunities to discover our City’s multicultural neighbourhoods in all five boroughs.”
In 2017, NYC & Company is forecasting that the city will welcome approximately 61.8 million visitors with 13.1 million international visitors. To capitalise on the growing family travel segment, NYC & Company will continue into 2017 it’s Official NYC Family Ambassador program featuring Nickelodeon’s Teenage Mutant Ninja Turtles.
Source: travelnewsdigest.in