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Total arrivals for the year ended May 2016 were recorded at 238,000, an increase of eight percent relative to the same period last year, making India the 9th largest inbound market for arrivals to Australia. A majority of Indian tourists (67%) visited Australia for the purpose of leisure. The average spend for Indian visitors increased by 10% to A$ 5,215. In addition, the average length of stay for all visitors from India was recorded at 65 nights, with a 47% repeat visitation.
Nishant Kashikar, Country Manager- India & Gulf, Tourism Australia, said, “It is a significant and momentous occasion for Tourism Australia to see such a great response from the Indian market. Our marketing activities in collaboration with our key distribution and airline partners, with an increased thrust on digital initiatives, improved air connectivity between the two countries, stability of the Australian dollar, introduction of the pilot electronic lodgement of visa applications program, have been key factors in boosting travel to Australia. By 2025, we expect India to be among the top five markets for Tourism Australia.”
The Tourism Forecasting Committee (TFC) is estimating 245,000 visitors from India for July 2015 – June 2016, a 12% increase over 2014-15. Arrivals from India are expected to perform well with an average annual financial year growth rate of 7.2% through to the financial year 2021-22.
Source: travelnewsdigest.in