Sponsored Listings:
The Seychelles Tourism Board (STB) recently organised its end of year marketing meeting where it informed the representatives of the tourism trade on the various developments taking place on the key markets as well as strategies being developed for the year 2017.
Attending the opening ceremony held at the Eden Bleu hotel were the Minister for Tourism, Civil Aviation, Ports and Marine Alain St Ange, Principal Secretary for Tourism Anne Lafortune and for Civil Aviation, Ports and Marine Garry Albert, STB’s Chief Executive Sherin Francis and Deputy Chief Executive Jenifer Sinon, managers of the tourism offices abroad, staff of STB as well as representatives of both the public and private sectors.
Speaking at the ceremony, Francis said 2016 has been a good year for the tourism industry as Seychelles’ key markets such as France, Germany, the United Arab Emirates and other Middle Eastern countries have performed well.
“We have also seen growth in other European markets such as Spain and Switzerland. India has also performed well,” she said. Francis said with Air Seychelles’ expansion plans on the Düsseldorf, Paris and Durban, there is a potential to grow not only in those cities but the countries and the regions.
The meeting was an opportunity for the Tourism Board’s managers of the overseas offices to present the marketing strategies used in 2016 as well as their markets’ achievements and the challenges faced. They also briefed those attending the meeting on their plans for next year. Seychelles is currently enjoying a 10% increase in visitor arrival numbers and this after closing 2015 with a 19% increase over the previous year.
Sourse: travelnewsdigest.in