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Hoping to tap into the early stages of post-Covid 19 travel, Pleasant Holidays and its luxury brand Journese launched an “Explore America Getaways Sale” that focuses on secondary, less densely populated domestic destinations.
The special offers a free mid-size Hertz rental for each hotel night booked, up to three nights.
Pleasant Holidays CEO Jack Richards said the company had been working on the partnership for a while and decided to launch it this week after hotel data firm STR found that secondary markets loosening travel restrictions this month began seeing significant increases in weekend occupancy.
“We went through those individual markets, and we carried a lot of those markets,” he said. “Those are the markets we’re offering.”
Destinations include Santa Barbara, Carmel, Monterey and the Napa/Sonoma wine regions in California; Hilton Head and Charleston, South Carolina; Savannah, Georgia; Lake Tahoe; Nashville; San Antonio; as well as Florida beaches from Clearwater to Key West and states like New Mexico.
“We’re still marketing Las Vegas, Orlando and New York but we fully realize people are not going to want to go to these densely populated areas,” he said. “They want to go to the Albuquerques.”
The special is good for bookings made by July 19, 2020, for travel through March 31, 2021.
Source: travelweekly.com