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The inaugural of World Travel Market London was followed by the inauguration of the Incredible India Pavilion, which represented the theme of India-The Land of Eternal Heritage. At the inaugural of the pavilion, classical dance performances followed by yoga demonstrations. The Minister also launched a website for a new Incredible India Global Tourism Mart in New Delhi next February.
Sharma highlighted the sheer variety of experiences, including UNESCO heritage sites, luxury travel, ecotourism, medical tourism, religious travel, undiscovered regions such as north-east India and wildlife. He added that in the last 18 months, India’s government has invested more than $400 million in developing tourism infrastructure around the country. He said the government was expanding its e-Visa scheme to make it easier for overseas visitors to travel to India and is tackling issues of safety and cleanliness.
Zutshi delivered presentation briefing the media about various strategies being obtained by Ministry of Tourism, Government of India to promote tourism in source markets and with particular reference to the European market. He also briefed the gathering on Governments focus areas such as infrastructure development, promotion of niche areas, such as medical, golf, cruise, MICE etc. While informing about the ease of travel to India, he emphasised on the importance of the e-Visa and its positive results on increased number of tourist arrivals. He added that tourists can now receive information and help 24×7 by dialing a toll-free number while in India.
Source: travelnewsdigest.in