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World Travel Awards is celebrating following a successful Indian Ocean Gala Ceremony, which saw the industry’s leading awards programme negotiate a partnership with Coca Cola.
Graham Cooke, World Travel Awards president and founder, said of the alliance with the drinks giant: “We were absolutely delighted to welcome Coca Cola into the WTA family for our Indian Ocean Gala Ceremony.
“Coca Cola is an iconic brand with a reputation for excellence.
“We’re very grateful to Coca Cola for their support and consider it a privilege to have been associated with Coca Cola.”
Enjoyed by 44 per cent of households worldwide, Coca-Cola is the second largest brand in the world and the world’s largest beverage company.
It refreshes consumers with more than 500 sparkling and still brands including include Diet Coke, Coca-Cola Zero, Fanta, Sprite, Dasani, vitaminwater, Powerade, Minute Maid, Simply, Del Valle, Georgia and Gold Peak.
World Travel Awards Gala Ceremonies are widely regarded as the best networking opportunities in the travel industry, attended by government and industry leaders, luminaries and international print and broadcast media.
The organisation was established in 1993 to acknowledge, reward and celebrate excellence across all sectors of the tourism industry.
Today, the World Travel Awards brand is recognised globally as the ultimate hallmark of quality, with winners setting the benchmark to which all others aspire.
Each year World Travel Awards covers the globe with a series of regional gala ceremonies staged to recognise and celebrate individual and collective successes within each key geographical region.
Sоurсе: breakingtravelnews.com
