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Hotelbeds Group has agreed to acquire b-to-b distributor GTA, as the world’s largest wholesaler of hotel-room inventory, or “bedbank,” looks to extend its industry leadership and further consolidate the sector.
Hotelbeds, which didn’t disclose how much it will pay for the company, cited GTA’s inventory in the Asia-Pacific and Middle East regions as a primary reason behind the acquisition, which includes GTA’s TravelCube and TravelBound brands.
The agreement follows up Hotelbeds Group’s announcement in February that it will acquire Tourico Holidays for a price that wasn’t disclosed.
Spain-based Hotelbeds and its Bedsonline affiliate have access to rooms from more than 120,000 hotels while serving about 35,000 travel intermediaries. For its most recently tracked calendar year, the group sold about 26 million room nights valued at 3.8 billion euros, or about $4.13 billion.
Last year, Hotelbeds Group was acquired by U.K-based Cinven Capital Management and the Canada Pension Plan Investment Board from TUI Group for 1.19 billion euros, or about $1.29 billion.
Sоurсе: travelweekly.com
