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Windstar Cruises launched a marketing campaign themed around the phrase “Have You Ever?” and will pair it with a sale on 2017 Europe itineraries.
The concept revolves around new experiences. The campaign is aimed at turning “never have I evers” into “yes, I haves,” Windstar said.
In conjunction with the campaign, Windstar has reduced prices on about 20 voyages in Northern Europe, Italy, Greece and the Mediterranean. For example, a seven-day cruise roundtrip from Rome, listed at $13,599 per person on Windstar’s website, has been cut to $6,699 for the sale. The cruise visits Monaco during the Grand Prix auto race.
Another itinerary, “Glitter and Glam of the Rivieras,” which goes between Barcelona and Rome, has been reduced from $5,999 to as low as $999 per person. There are 12 sailing dates to choose from.
Sоurсе: travelweekly.com
